COMPANY

IXL Learning

MY ROLE

Visual and UI Designer

SUMMARY

Collective projects created while employed at IXL Learning

 
 
 

 PROBLEM STATEMENT

Wedding planning can be challenging. It is an intimate event that many users want a lot of control over, but there is so much to consider and so much to get done that it can be very overwhelming. 

Project Goals

01.

Build a simplified wedding app to alleviate stress for couples.

 

03.

Identify any gaps in the current user flow.

02.

Discover any missing features in the current market to better serve engaged couples.

 

04.

Determine if the main user experience is easy to navigate.

 

APPROACH

To gather insights on currently engaged and recently married couples on the essentials and like-to-have features on a wedding app.

Research Methods

Personas

 

Competitive analysis

 

Storyboarding

 

Prototype testing

 

Initial Research

Paper Wireframes

 
 
 

PROTOTYPING

I set up a lo-fi clickable prototype using Figma to gain usability insights.

 

Interactive Prototype for Usability Testing - View Here

 
 

Usability Testing & Insights

Hi Fidelity Prototype - View Here

 
 

UI Kit

Next Steps

  • Conduct final usability testing on high fidelity mockups.

  • Iterate mockups based on findings and insights from usability testing.

  • Start development phase